Independent work · WRK-001
Wingoh
Design, web development, and a search system built around product demand.
The problem
What the system needed to solve.
The website needed clearer product communication, stronger technical foundations, and pages aligned with the way buyers search for the industry and its products.
Search work had to connect page design and development with measurable query coverage instead of operating as a separate content task.
The approach
How I directed the work.
Improved the site design and developed pages around commercial product and industry intent.
Connected on-page structure, content creation, technical checks, and Search Console measurement into one delivery loop.
Used query and page performance to decide which areas deserved improvement rather than making instant-ranking promises.
Evidence and scope
What can be stated with confidence.
Measured or shipped
- Monthly impressions increased from roughly 10K to more than 100K.
- Latest 92-day Search Console report recorded 464,673 impressions and 2,325 clicks.
- High-intent industry and product queries reached page one, with selected terms in the top three.
My responsibility
- Page and website design improvement
- Website development
- Technical and on-page SEO
- Content direction and performance reporting
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